Lurpak Launches a ‘Kitchen Odyssey’

The new advert is the next phase of their ‘Good food deserves’ campaign, encouraging consumers to step away from the ‘dinner-in-a-box’ option and create something uncomplicated and honest with simple ingredients, showing that whipping up something yourself can be quick and worth the effort.

The ad still features the distinctive voice over by Rutger Hauer and although a little dramatic overall, still manages to inspire!

Advert created by Wieden + Kennedy


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